| The Internet - Most Effective Tool To Sell Real Estate
The Internet Generation
As far as the real estate community is concerned, a large percentage of “Gen Xers” and the “Lost Generation” are now in their prime home buying years. Realtors and home builders should be particularly sensitive to the needs of Gen X homebuyers, as well as the values they embrace. – especially considering that, by some estimates, Xers comprise just over half of the market for the nation’s newly-constructed homes. Certainly, that’s nothing to sneeze at. In addition, some real estate analysts note that Gen Xers are entering their peak trade-up years, as well.
The Internet plays a large role for this home buying segment. The 18 to 30-year-old age group grew up with the Internet and were always familiar with computers as children. Four in 10 read blogs or use social networking Web sites at least a few times a week. They are more likely than any other age group to frequently use the internet to search for homes—77 percent. These buyers are also most likely to take action from Internet searches—76 percent drove by or viewed home, 60 percent walked through home viewed online, 26 percent requested more information.
The Internet
The evidence is overwhelming that the Internet is the best way to advertise your property. If you live in a good neighborhood, sometimes nice front yard signage is enough to sell your property, and although many of For Sale By Owner sellers have sold their houses successfully, without the using internet based listings or marketing, the new generation of buyers look on the internet before they search the local newspaper classified ads.
We are gearing our marketing and focus on the new generation of e-buyers who wish to conduct business over the Internet, 24 hours a day, 365 days a year, and in the short span of a few years has already redefined the way we shop for books, CDs, and airline tickets.
The confines of time and location are rapidly disappearing and previously defined business boundaries are blurring as the Internet creates a new “virtual location” where stores have no doors and malls no walls.
Over Price Listings
Not a day goes by where we do not see people overpricing their homes due to poor advice or because they are trying to recoup the agent fees for selling their home. Don't get us wrong, many agents work extremely hard to earn every cent of their commission. However, the bottom line is that you are selling your biggest asset and we are giving you a simple way to literally save thousands in commission charges.
We encourage all our prospective buyers to make any offer they deem fair and reasonable, numerous offer in any one direction is an indication to seller where the market is, or is heading.
Good luck in selling your home, and don’t be afraid to experiment, advertise and sell your home on your own. If you understand aspects involving selling by For Sale By Owner, you will have the best experience selling your home while saving money. |